Website Redesign

Your old website is costing you customers.

Strategic, conversion-focused website redesign for Kenyan businesses with outdated digital presence. Faster, mobile-first, SEO-ready — without losing your traffic, rankings, or brand equity.

+62%
Avg conversion lift
+3.1x
Avg speed improvement
0
SEO ranking drops
6 wk
Avg redesign timeline
◆ The cost of standing still

What an outdated website quietly costs you.

  • Visitors bounce before the hero finishes loading
  • Mobile users encounter broken layouts and tiny CTAs
  • Google sees Core Web Vitals failures and ranks competitors above you
  • Sales calls start with 'so what do you actually do?'
  • Your team is embarrassed to share the link
  • Premium clients quietly assume you're not a premium operator
What gets rebuilt

A redesign is more than a new coat of paint.

Before vs After Transformation

Visual audit of your current site against best-in-class references. We document exactly what changes — and why.

  • Heuristic audit
  • Competitor scan
  • Reference library

UX Modernization

Information architecture, copy hierarchy, scroll choreography — all rebuilt around how your customers actually decide.

  • IA & nav redesign
  • Copy hierarchy
  • Scroll choreography

Mobile Optimization

Most Kenyan traffic is mobile. We design mobile-first and tune every interaction for touch — not as an afterthought.

  • Mobile-first layouts
  • Touch-tuned motion
  • Fast on 3G

SEO Improvements

Migration without losing rankings. Redirect maps, structured data, sitemap, semantic HTML, on-page rewrites.

  • 301 redirect map
  • Schema markup
  • On-page rewrites

Speed Optimization

Core Web Vitals overhaul. Image pipeline, font tuning, JS budget enforcement, edge caching — measured against Lighthouse.

  • LCP under 1.2s
  • Image optimization
  • Edge caching

Conversion Optimization

Every page rebuilt around a single decision. CTAs tested, friction removed, trust signals layered in.

  • Single-CTA pages
  • Friction audit
  • Social proof system
◆ The redesign process

Four phases. No surprises.

Phase 01

Audit & Strategy

We audit your current site, brand, analytics, and competition. We define the redesign brief together — measurable outcomes, not vibes.

Phase 02

Design

Editorial design exploration, type system, motion direction, page-by-page review. You see real fidelity, not Lorem Ipsum.

Phase 03

Build

Modern engineering — TanStack Start, edge SSR, performance budgets enforced. Staging review with your team before launch.

Phase 04

Launch & Optimize

Redirect map deployed, search console handoff, analytics dashboards live, and a 30-day post-launch optimization window included.

FAQ

Website redesign in Kenya — Answered.

No — we plan the migration carefully. We map every existing URL, set up 301 redirects, preserve your content's SEO equity, and submit updated sitemaps to Google Search Console. Most clients see ranking gains within 60 days post-launch.

Most redesigns ship in 5–8 weeks end-to-end. Larger e-commerce or platform redesigns can take 10–14 weeks. We keep weekly check-ins so nothing surprises you.

Yes — and we usually move clients off these platforms onto a modern, performant stack. You keep your content, your URLs, and your SEO. You gain speed, design control, and lower long-term cost.

Absolutely. Many clients have strong content but need a serious design and engineering upgrade. We can rebuild around your existing copy and assets while improving structure where needed.

We can refresh logo, type system, and visual identity as part of the redesign, or work with your existing brand team. We're honest if we think the brand needs work before the website does.

Most redesigns range from KSh 350,000 for a focused brand-site overhaul to KSh 1.8M+ for a full platform redesign with custom CMS and integrations. We scope every engagement transparently.

Let's build

Turn your website into your best salesperson.

Send us your current URL. We'll send back a quick honest audit within 48 hours.

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