The 5 SaaS MVP mistakes Kenyan founders keep making
A field guide to the errors we see most often in early-stage Kenyan SaaS builds — and the lighter, faster patterns that replace them.
A field guide to the errors we see most often in early-stage Kenyan SaaS builds — and the lighter, faster patterns that replace them.
We've helped dozens of Kenyan founders ship a v1. The patterns of failure are remarkably consistent — and almost always preventable.
A small product that does one thing brilliantly is more credible than a sprawling platform with five half-shipped modules. Cut scope until it hurts.
Magic-link 'auth' for an MVP is fine — until your first customer's account is leaked. Build proper auth from day one. It costs days, not months.
No billing means no signal. Real customer payments tell you everything: pricing, plan structure, and which features matter.
Bolt-on multi-tenancy is brutal. Decide whether your data model is row-level, schema, or database-isolated before you ship the second feature.
If you can't see errors, you don't know your product is broken. Sentry, structured logs, and a status dashboard belong in the MVP — not in v2.
Founder of Thunder Studio. Nairobi-based engineer and designer building premium web, AI, and SaaS systems for category-defining brands across Kenya and beyond.
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